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26 Oct 2015

4 Reasons to Choose Ruby on Rails for Your Next Project

By Jordan Owens

December 13, 2015, marks the 10-year anniversary of the Rails 1.0 release, and we are excited! The landscape of the web has changed quite a bit in that time, but Rails has kept pace and is still giving development teams a level of productivity and happiness that is second to none. With so many choices available, however, some may wonder if Rails is still relevant.

Here are the top four reasons why Ruby on Rails is still our favorite web framework:

1. Ruby

The Ruby language itself is the primary reason to use choose Rails for your next web project. Ruby is such a terse, yet expressive language that any developer will quickly fall in love. Yukihiro Matsumoto (aka “Matz”), the creator of Ruby, said that it was “designed to make programmers happy”—and that it does. In the introduction to his book Confident Ruby, Avdi Grimm used the following example to demonstrate the simplicity the language provides:

3.times do
  puts "Hello, Ruby world!"
end

Pretty cool syntax, right? Ruby version 2.2 provided major performance gains, and it will no doubt continue to improve with each release.

2. Maturity

Over the last 10 years, Ruby on Rails has gained serious traction and is in use by companies large and small. It may no longer be the “hip” new kid on the block, but it has proven itself to be a stable platform that focuses on convention, best practices and security. Instead of worrying if your framework is going to shift from beneath your feet, you can focus on building your own great product.

3. Community

Another awesome feature that comes with Ruby on Rails is the community. With an ever-growing pool of developers, Rails has an active community that is responsive to upcoming industry trends and any issues that arise. From very early on, the Rails community has spearheaded best practices in software development and has shown a great commitment to knowledge sharing through blogs, user groups and conferences.

4. Productivity

Developer productivity is another huge win with Ruby on Rails. Designed with the “convention over configuration” mindset, Rails doesn’t bog developers down with repetitive boilerplate setup work. Another great asset is the RubyGems package manager, which makes thousands of prebuilt libraries freely available. Typical libraries may include help with user authentication, credit card integration, file uploads and more.

At Copy and Code, we think Ruby on Rails is the perfect fit for many web applications. If you’re ready to get started with Ruby on Rails for your next project or if you need help with an existing one, don’t hesitate to contact us to learn more.

17 Feb 2015

Copy and Code: Where Technical Meets Creative in Cleveland

By Emily Owens

You’re stressed out by a fast-approaching deadline. Or maybe you’re tired of putting some internal projects on the back burner because you haven’t had time to deal with them. You’d like to ask your in-house team members for help, but they are swamped with other work.

Realistically, you can’t clone yourself. And you can’t afford to hire more full-time staff. So what’s the next logical option? Hire an outside partner who is qualified to jump right in and help you with some of your work—someone you can trust. That’s when you need Copy and Code, Inc.

Copy and Code is a digital marketing and application development company located in Cleveland, Ohio. With over two decades of combined professional experience, our qualified team provides a variety of technical, creative and support services. Check out our new website: http://www.copyandcode.com/.

Projects We Love

With a keen eye for detail, we write and edit ad copy, blog posts, web content, case studies, white papers and press releases. We also provide marketing services including managing ad schedules, building monthly reports and conducting research for infographics.

As a full-service web development shop, we build websites and custom applications. While Ruby on Rails is our web framework of choice, we are proficient in a number of technologies and will work with you to determine what is best for your project.

Strengths You Really Need

Our key strengths as a company include superb communication and expert problem solving. Why is communication so important? Because we want to ensure that we understand your needs and provide solutions that exceed your expectations. For example, if you need copy for a new brochure, we don’t just talk about the main ideas. We discuss the key strategy to engage the target audience and the overall desired outcome. If any questions come up, we immediately reach out to get the answers and keep the project moving forward.

Perhaps you need a new mobile or web application. We work with you to determine your specific business problem and figure out how to use technology to make your job easier. If one of your existing projects has run out of gas or your development team has hit the wall, we do project rescue work to get your application up and running…FAST.

To learn more, call 216-369-9060 or email [email protected].

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